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How to become a targeted behavioral coach?

Every day it seems that life is getting more and more complex. From career anxiety to relationship stress, to health issues. Sometimes it feels like it is impossible to stay on top of things. At times like this, a targeted behavioral coach can be a huge help. In this article, we are going to explain what a targeted behavioral coach is, what they do, and how you can become the best Targeted Behavioral coach possible.

How to become a targeted behavioral coach? targeted behavioral coach

What is targeted behavioral coaching?

Targeted Behavioral coaching comes from a basic understanding of the fact that most human behavior is learned and therefore can be unlearned. This builds up neural patterns in our brain that ensure we choose the same response each time without fail. Hence, when faced with a problem, the human brain unconsciously chooses what to do. Targeted behavioral coaching helps analyze your behavior and pick out patterns that need to be changed. Once they’ve narrowed down what needs to be improved upon, a targeted behavioral coach will help you change your behavior and build better neural patterns.

What does a targeted behavioral coach do?

A targeted behavioral coach helps you recognize personal behavior patterns with the help of psychometric assessment tools. They also identify de-railing behavior; this helps them set goals around changing de-railing behavioral patterns. They especially focus on specific targets to help with need-based modification. 

Next up, a targeted behavioral coach will help you set up an action plan and work with you to implement changes. The coach will work closely with you at this stage to assess and review the desired behavior being implemented.

What are the benefits of becoming a targeted behavioral coach?

Of course, they are numerous benefits to becoming a targeted behavioral coach. This is one of those incredible fields in which you are not only working for yourself but also helping others achieve their goals. Let’s discuss some of the benefits in detail.

  1. Increased job satisfaction as you help others achieve their goals

Job satisfaction is imperative to not only performing well but also feeling a sense of purpose in your employment. Higher job satisfaction leads to increased productivity, lower work stress, and high revenue.

Due to the unique nature of targeted behavioral coaching, this field helps you find purpose by helping others, which in turn helps you improve the quality of your life. talk about a tit for tat situation.

  1. Develop a deeper understanding of human behavior and how it affects daily life

Targeted behavioral coaching helps you dive into the subconscious root of human behavior. Not only is this an incredibly interesting journey to take, but it is also one which leads to many rewards. By helping you develop a deeper understanding of human life and how it affects daily life, you are in actuality understanding ways to improve your own life. This will not only help you develop better social skills but also help you construct a framework for predicting human behavior. Two skills are helpful in all areas of life.

  1. Learn new techniques to help coach clients towards their desired outcomes

Targeted behavioral coaching is a constant journey of learning new techniques and skills. We know that each client is different, therefore their behavioral pattern may also differ from each other. This is truly a job that keeps you on your toes, and constantly learning new skills. 

When you learn a new skill, what happens is that you enrich your prefrontal cortex. According to neuroscientists, this helps you develop more confidence, feel empowered and gain courage. Not only that but you’ll also be able to deal with anxiety in a more productive way. Doesn’t that sound like a great deal?

  1. Gain access to exclusive resources and support from other coaches in the community

The Targeted Behavioral coaching community is a very tight-knit and supportive community. After all, who better understands the unique challenges faced by you and your clients than your fellow behavioral coaches? By becoming a targeted behavioral coach you gain access to exclusive resources that otherwise you would not be able to gain. Along with this, you will also be provided with support from other coaches in the community. 

  1. Increase your earning potential as you progress through your coaching career

We’ve already discussed how this career helps increase job satisfaction. Well, it’s no secret that higher job satisfaction will consequently lead to higher motivation and better productivity. Which in turn increases your job revenue. Therefore, as you learn skills and get better at your career, your earning potential will also increase. There is virtually no chance of remaining stagnant if you keep on progressing and learning new skills.

How to become a targeted behavioral coach?

According to the LA Times,

” Behavioral Coaching is currently the number one, most in-demand coaching discipline in the challenging environment we now live in. Today, more than ever, there is a critical need for this specialist behavior-focused service in both the good and not-so-good times.”

Well now that we know how in-demand Targeted Behavioral coaching is, the question is; how does one become a targeted behavioral coach? Well, the answer is simple. By undergoing a certification course. Undergoing proper training and certification not only increases your knowledge but also adds the element of trust between you and your clients. Having a background in Behavioral analysis education-wise is also very important. Once you have the qualifications down, you can go ahead and set up a website, print some business cards and you’re in business!

What qualifications are needed to become a targeted behavioral coach?

A successful targeted behavioral coach needs to be able to offer insightful advice to help their clients improve. This means that you need to have a certain depth of knowledge when it comes to behavioral analysis. If you have a degree in applied behavioral analysis (ABA), that gives you a huge edge over every other coach in your field. A career in targeted behavioral coaching HAS to start with the right ABA degree. However, the requirements to become an ABA vary in different states.

What skills are required to be successful as a targeted behavioral coach?

Certain skills will help you get a leg up and become a successful targeted behavioral coach. Of course, the good news is; all skills can be learned! Let’s discuss these in more detail.

  1. Understanding human behavior

The most important one is understanding human behavior. Targeted behavioral coaching is a science-based form of coaching and requires a certain degree of psychological and behavioral knowledge to be successful.

  1. Coaching and mentoring skills

You may have a lot of knowledge, but this won’t help if you don’t know how to impart the knowledge. This is why you need coaching skills to help bring about positive change in your client

  1. Patience and empathy

Always remember, your clients are human beings. Treating them with a little patience and being kind to them will help you go a long way. Have empathy for their struggles, understand that’s what makes them human. Research shows that being patient and having empathy for your clients will convince them to implement positive change faster than any other way might.

  1. Effective communication skills

An important part of any job, but especially important when you are dealing with clients as a targeted behavioral coach. You need to be clear and concise and able to discuss goals and implementation in many different ways 

  1. Strong problem-solving abilities

This one goes a long way. Remember every situation is different. At times a scenario might arise with which you have never dealt before. This is why it is important to think quickly on your feet and have strong problem-solving abilities.

  1. A positive attitude

To top it all off, a positive attitude will help you get far not only in life but in targeted behavioral coaching as well by helping you look at every crisis as a learning opportunity rather than a barrier.

What are the certifications to become a targeted behavioral coach?

A degree in the behavioral analysis is recommended. If you are going to work with differently ables people such as those with ADHD or ASD, further certification in those fields will also be necessary.

How much does a targeted behavioral coach earn?

According to a survey conducted by Indeed, the average pay for a targeted behavioral coach is $27.32 per hour. With time and experience, the average pay can increase to $41.05 

Similarly, according to Glassdoor the annual pay for a behavioral coach is estimated at around $61,079 in the United States. With an average base salary of $45,499 per year.

Tips for targeted behavioral coaches for enhancing their coaching experience

As a targeted behavioral coach, you want to give your clients the best advice you can. However, there is only so far certification that can take you. There are tips and tricks you can pick up along your journey, let us discuss some of these below.

  1. Understand your client’s motivation

When you have a basic understanding of human behavior and psychology, you’ll also be able to understand your client’s motivational factors. Whether internal or external. Once you understand this you’ll be able to guide them in a personalized way that is guaranteed to bring them success. 

  1. Build a personal relationship with your clients

Routinely practiced by behavioral experts, building a rapport or a personal relationship with your clients can make all the difference. It takes you from a cold unfeeling professional to someone the clients understand and want to help them. Once the clients trust you, they’ll be more likely to heed your advice.

  1. Use positive reinforcement to motivate your clients

Extensive psychological research has proven that positive reinforcement is the best way to encourage and reward good behavior. It works much better than negative reinforcement in helping cement behavioral patterns. 

  1. Be patient and understanding with your clients

At the end of the day, your clients are all human and they are all trying their best. Remember to be patient with them, that is the best way to help them achieve their goals. Some of your clients may have specific needs, these may include traits and features that they have a hard time controlling. It’s not their fault in any way and all you need to do to help them is be patient and understanding of their limitations. 

  1. Be adaptable to different coaching styles

One of the most beautiful, albeit frustrating things about human beings is that they are all different. Throughout your career, you will probably be faced with a myriad of clients. All differ from each other in various ways. As a good targeted behavioral coach, you must understand the importance of being adaptable. By working closely with each client, you will be able to understand what makes them tick. Which in turn will inform your coaching style. By being open to different coaching styles, you are ensuring your clients get the experience that’s most helpful to them.

Who is a good candidate for targeted behavioral coaching?

Anyone who has the passion to learn and expand their horizons, while being dedicated, patient and good at working with people is an ideal candidate for targeted behavioral coaching.

What are the benefits of targeted behavioral coaching over other forms of therapy or intervention programs such as medication management, tutoring, or speech therapy?

Often, we find that while we know therapies and coaching is important, no one kind of therapeutic intervention is helpful for everyone. No one size fits all. However, current research strongly suggests that Targeted Behavioral therapy or coaching is helpful. The reason is that behavioral coaching ( or therapy) is the foundation of most skill-building to live a practical life. Skills such as discipline, social skills, communication skills, etc. Targeted behavioral coaching integrates all that is necessary for the client, by working closely with the specific needs of the client. This helps them figure out a goal-based structure for helping their clients based on their specific needs


In short, Targeted Behavioral coaching is a field that is definitely on the rise. Not only does this field have massive earning potential, but it also uniquely enables you to help people who deserve it, by improving their lives in a knowledgeable and goal-oriented way.

Frequently asked questions

What does a targeted behavioral coach do?

They help come up with a targeted behavioral analysis plan to analyze and improve behavior in beneficial ways. By uncovering key emotional drivers of behavior, and using validated behavioral change techniques to promote meaningful change.

Where can I find more information about targeted behavioral coaching for individuals with ASD and ADHD?

There are many credible sources you can visit for more help such as 
Autism Society:
Autism Speaks:
Interagency Autism Coordinating Committee:
Centre For Disease Control and Prevention:
American Academy of Pediatrics Council on Children with Disabilities:

What is the future of targeted behavioral coaching?

Targeted behavioral coaching is a field that’s on the rise as it has started to show real-world benefits. A significant increase has been seen in the number of research studies done on behavioral intervention and behavioral analysis. This is a field with a promising future.

Is it necessary to gain certifications and experience in the field?

Experience and certification can give you an imperative host of knowledge. Especially if you are working with individuals with ASD or ADHD. They will not only give you an edge over everyone else but also ensure you have the education necessary to address the specific needs of individuals, along with therapeutic strategies that may help them.


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