What Is Confidence Coaching And How To Become A Confidence Coach

What is confidence coaching?

Confidence coaching helps anyone who is tied down and stuck by their lack of self-esteem, shyness, limiting beliefs, or fear. Drawing from my experience as a confidence coach, you will empower your clients by challenging their doubts and perceptions that are holding them back in a meaningful and constructive way.

What does a confidence coach do?

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A confidence coach takes you out of your shell and comfort zone and guides you to your desired place. Our team discovered that, because people are usually so used to their comfort zone (no matter how self-destructive that comfort zone is), a confident life coach must have patience and help their clients get unstuck slowly.

Why people hire a confidence coach?

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There are a lot of reasons why people may hire a confidence coach:

  • They are tired of living a mediocre life and want to have the confidence to venture outside their comfort zone.
  • They want to become better leaders.
  • They want the courage to go and speak to strangers. (This is especially true when speaking with someone of the opposite sex.)
  • They don’t want their lives to be governed by crippling insecurity.
  • They are scared of speaking up and are terrified of talking in front of large groups of people.
  • They have very low self-esteem and want to feel empowered.

Should you become a confidence coach?

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In my honest opinion there are only two kinds of people who are eligible to become confidence coaches:

  • People who are naturally confident and have never had any issues with confidence in their lives.
  • People who had severe confidence issues in the past and somehow changed their lives around for the better.

If you are one of these two, then perfect.

Along with that, you must have the patience and empathy required for the task. Remember, your clients may get frustrated at times, but you cannot react to that.

Apart from all this, it is critical for a confidence coach to have business acumen. Let me be very honest with you. If you do not have a business in place, then you simply won’t cut it as a coach.

Imagine having so much value to give and not having the means to provide it because of the lack of a coaching business.

Thankfully, you don’t need to go to a business school to run a coaching business. All that you have to do is follow some tried and tested templates, which will help you create your coaching business from scratch with very little intervention from your side.

What essential skills do you need to be a confidence coach?

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It goes without saying that, as a self-confidence coach, you need to exude an aura of confidence. Based on my first-hand experience, you MUST walk the talk and practice what you preach. You must be the role model that your clients can aspire to.

Building Rapport

Usually, your clients will be very shy, and they won’t want to open up as much. Through our practical knowledge, you must make them feel comfortable enough to let them open up. The way you can do that is by building rapport with your clients and making them relate to you.


As I have said, your clients will be very shy and not want to open up. On top of that, they will be so used to their comfort zone that they may not follow your tips. They may even tend to have self-destructive qualities, which can get very infuriating.

Our investigation demonstrated that, in situations like that, you need to be absolutely patient and non-judgmental. You must empathize with them and understand where they are coming from. They are all accustomed to receiving criticism and being looked down upon by others, so you cannot be judgmental. You must treat them with a loving yet firm hand.

Strategizing and being realistic

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Obviously, it goes without saying that having the knack of strategizing and giving your clients a workable plan to follow is critical for any coach. Our findings show that if they don’t follow your plan, then you also need to have the courage to give them a healthy dose of reality as and when required. Be loving, but don’t tolerate mediocrity.

How much is a confidence coach salary?

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I have said this so many times now that it has sort of become a running theme. There are two kinds of confidence coaches in the world:

  • The type that gets paid what they are worth
  • The type who don’t get paid anywhere close to the value they bring in.

Our research indicates that there is really no “middle ground” for confidence coaches; it is either very good or very bad.

For reference, check out this study by pay scale:

What Is Confidence Coaching And How To Become A Confidence Coach Confidence Coach

Do you see the difference in total pay?

$26,884 and $204,981?

Why is there such a big difference?

It is simple: coaches don’t know what they are worth.

Based on our observations, more often, because they don’t have a business in place to bring in a steady flow of clients, they get so desperate that they sign in just about anyone.

These clients are usually low-value, they do not respect the coaching that they are getting, and they always try to haggle for lower prices.

More often than not, the coaches succumb and accept ridiculously low prices.

This is the reason why coaches get paid so little, and that is the reason why there is such a huge difference.

The solution to this is high-ticket clients.

What are high-ticket clients, and how can you get them on a consistent basis?

Just read on, and you’ll find out more in my free webinar down below.

Do you need confidence coach certification?

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No, you don’t.

What you need is to be a confident role model that your clients can look up to and emulate. Coaching is an intensely personal experience, and it can vary from person to person. An institute that teaches you how you “should” coach completely kills individuality.

Our analysis revealed that you have to create your own personal style, and no institute can teach you that.

However, having said that, I can’t deny that getting accredited through a confidence coaching course has some benefits, especially for beginner coaches. Going through a course could offer some credibility, but most importantly, it shows you how a coaching business really works.

Are you ready to become a confidence coach?

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Yes, you are; you have read this entire article, and that shows me that you are serious about taking this next step.

However, this is where I have to be a little on the nose with you.

I know that you are motivated, and that is truly inspiring. After all, you were motivated enough to read this entire article. This shows me that you are serious about becoming a confidence coach.

However, as we have discussed in various sections above, you cannot become a confidence coach by just “wanting” to be one. There are two things that one must do to achieve their dreams: VISION and ACTION.

As per our expertise, you have the vision because, as I said, in your mind, you are ready. But just that vision isn’t going to manifest into greatness because, for the universe to reward you, you must take the required actions.

Vision without action = A Pipedream.


In conclusion, confidence coaching is a powerful approach that helps individuals build self-assurance, overcome self-doubt, and unlock their full potential. It involves techniques and strategies aimed at enhancing self-esteem, developing a positive mindset, and fostering a belief in one’s abilities. 

Becoming a confidence coach requires a deep understanding of the underlying factors that affect self-confidence, as well as the skills to guide clients through a transformative journey of self-discovery and personal growth. By empowering individuals to cultivate their confidence, confidence coaches can make a profound impact on their clients’ lives, enabling them to thrive in various areas.

Frequently Asked Questions (FAQs)

What is a confidence coach?

A confidence coach is a type of therapist that helps people with self-esteem issues and confidence problems.

Many people that lack confidence often suffer from extreme shyness and socially anxious tendencies. They can’t get out of their comfort zone and it leaves them feeling hopeless and alone.

Confidence coaches help their clients find the solution to these problems by teaching, training and coaching them in different social skills so they can overcome their fear, anxiety, and shyness.

A person who has lost confidence in themselves, or is struggling with low self-esteem, may benefit from consulting a professional on how to improve their life skills or talk through past traumas affecting their mental health.

What does a confidence coach do?

Confidence coaching is a growing profession that helps people who lack self-confidence and want to improve their self-image. A confidence coach might be a therapist, advisor, or mentor.

A confidence coach will help you identify the root cause of these issues and find ways to work through them with you. They can provide different exercises, such as visualization techniques or journaling, that help build your confidence.

They may also work on skills like building self-esteem and social skills.

Why do people hire a confidence coach?

It is hard to live with a negative self-image. One can be surrounded by other people who love and care for them, but still not be happy with their life. There are many reasons why people might feel that they need a confidence coach.

Sometimes life’s challenges may have taken their toll on our self-esteem and it ends up being difficult to maintain an optimistic perspective on life. It is possible that they have experienced failure or rejection that shakes their sense of self-worth. They may have lost someone important in their lives, which leaves them feeling bereft. They might not realize how much the person they lost actually meant to them until it was too late, which leads to feelings of inadequacy or despair.

How much is a confidence coach salary?

Usually, confidence coaches receive payment by the hour or by the session. Others work for a company, while some are self-employed. Their income can vary considerably depending on where they work and what they offer. The average salary of a confidence coach, according to the ICF, is ,500 annually.

A confidence coach’s salary is typically calculated on an hourly basis. A person who is self-employed can make more money because they have complete control over their hours and how much work they take on. They also have the option of taking on less work if they need to focus on other aspects of their lives outside of coaching, such as family or schoolwork.


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